Help Center

Where are your lures made?

All of our lures are designed, tested, and made in Harlingen, Texas USA. We produce everything in-house with our small team of five, using materials sourced from U.S.-based suppliers, and we ship every order ourselves from our South Texas warehouse.

Do you really make everything in-house?

Yes. We design our own lures, run production in our own facility, bag/tag orders, and ship them ourselves. We do this on purpose so we can control quality and keep everything consistent.

When will my order ship?

We typically ship orders within 1-2 business days of the order date. We’re a small team, so a rare rush of orders can slow us down a little, but we work through it quickly.

What’s your return policy?

No-questions-asked refunds. If you’re not happy with your order, you can send it back to us and we’ll refund your order.

Got a defective lure? Fill out our contact form within 7 days of delivery and we’ll get back to you about a free replacement. You don’t need to send the defective one back.

What makes the Curly Tail Jerkshad different?

It’s a hybrid design. It has the erratic action of a jerkshad plus nonstop movement from a curly tail. It’s extremely versatile and can cover a lot of roles in your tackle box.

Are your lures durable?

We designed them for durability and use a hard plastic formula. They’re not indestructible, but the balance of action and toughness is about as good as it gets for a soft plastic.

What sizes do you sell?

We sell four sizes. We offer 3", 4", 5.5", and 7".

How many lures come in each pack?

3" — 12 per pack.

4" — 8 per pack.

5.5" — 6 per pack.

7" — 4 per pack.

What jigheads or hook sizes do you recommend?

A standard screw-lock jighead is my go-to. I usually run a 1/0–3/0 hook depending on size and application. The longer body also rigs great weedless, which opens up a ton of options.

Can I rig these weedless or use other rigs besides jigheads?

Absolutely. Texas rig, Carolina rig, drop shot, wacky rig, Alabama rig, tandem rigs—if you can dream it, this lure can do it.

How should I work the lure?

Don’t overthink it. Treat it like a jerkshad with extra action from the curly tail. Work it back and forth with quick, short twitches and pauses, then adjust speed, pause length, and depth based on conditions and what the fish want.

Any advice for getting better with it faster?

Pay attention to exactly what you’re doing when you get a bite. Track your retrieve speed, pause length, depth, and cadence so you can replicate it and stay in the zone.

Why do your lures smell like garlic?

All of our lures are infused with a strong garlic scent. It helps mask negative scents (like sunscreen) and gives fish something extra to hold onto so they commit longer and find your lure easier.

Do the glowing and UV colors actually help?

Yes. Our glowing colors are designed to imitate bioluminescence for low light conditions. We also use UV-reflective pigments that can be seen from farther away underwater because UV light travels farther than many other light rays.

What’s the deal with size selection—how do I choose the right one?

3" is great for smaller prey, picky fish, sight fishing, and smaller species. Big fish still crush them too.

4" is the everyday, do-it-all size for most inshore situations.

5.5" is great when you want more weight and a bigger profile for deeper water, nearshore, jetties, surf, and windy days.

7" is the big meal option. Trout and reds will hammer it inshore, and it’s excellent for jetties and offshore species too.

Do you offer free shipping?

Yes. Orders over $69 ship free in the USA. Discount codes can’t be combined with free shipping, but our cart deals (2nd pack $2 off and the build-your-own 4-pack) still ship free.

What’s the best way to contact you?

Fill out our contact form for help with orders, returns, exchanges or any other question, and we’ll get back to you with a response as soon as humanly possible.